Pay for customers.Not for botsor competitors.

Vigil scores every paid click in real time, blocks fraudulent devices in Google Ads automatically, and shows you exactly why. Protection that never switches off, from $29 a month.

Protect my ads free See how it works

Free plan, no card needed. Set up in about five minutes.

Paid click from Google Ads

Frankfurt, DE · Chrome 124, headless

185.220.101.47

Campaign

Emergency Plumber · Search

Blocked

Fraud score is 92

Three independent signals agree. Excluded on the next sync.

Why it was blocked

+38Came from a server farm, not a home or office ?AS14061, hosting provider
+30Browser run by a bot, not a human ?webdriver flag, no GPU
+24Clicked your ad again and again within minutes ?6 clicks in 9 minutes

5 min

From signup to protected. One script tag, one Google sign-in, no developer.

$1,284.00

Saved this month: 214 blocked repeat clicks × $6.00, the real CPC from your account.

Never switches off

Plan limit reached on the 24th during a bot surge. We carried on blocking, at no extra charge.

12,480 /10k

Still protecting

Illustrative example. IP, campaign and amounts are sample data.

11‑22%

of paid clicks are invalid on a typical small-business account

500 users

Google allows 500 user exclusions (at IP level) per campaign. We keep the worst offenders in them.

5 min

between syncs to Google Ads, around the clock

3.4 KB

tracking tag, less than 1% of a typical image. It won't slow your site down and only loads for paid ad visitors.

How Vigil judgesevery paid click

Each click is checked against four separate signal groups. One odd signal is noise and isn't confirmation of a bot. When multiple independent signal groups agree and the score crosses 70, the user goes to your exclusion list at the IP level with the evidence attached.

Server farm, not a home ?Hiding behind a VPN or Tor ?Browser run by a bot ?Device doesn't match its claims ?Clicked again and again ?Never moved, scrolled or typed ?Outside the area you advertise in ?

Start protecting

Every block, explained.

No black box. You see which signal groups fired, the weight of each signal, and the final score. Disagree? Unblock in one click and it's unblocked in Google Ads.

Network

Device

Behaviour

Geo

NetworkDeviceBehaviourGeo

Your allow list always wins3 of 4 signal groups fired. Score 92, blocked.

No developer.Protected in three steps.

If you can paste a line into your website or Google Tag Manager, you can set this up in about five minutes.

Step 1

Add your website

Create a free account and add your domain. Tell us where you advertise so out-of-area clicks stand out.

https://acme-plumbing.com

USCA Country

Step 2

Paste one line

A single line of code for any site, 1% the size of an image. Easy to install on WordPress, Shopify, Wix or any other website, or add it in GTM. It only activates on paid clicks.

Any siteGTMWordPress

<script async
  src="https://vigilclicks.com/t.js"
  data-key="pk_7f3a…"></script>

Step 3

Connect Google Ads

One sign-in with Google. Manager (MCC) accounts expand into every client account automatically.

Emergency Plumber · Search

Drain Cleaning · Search

Brand · Performance Max

Exclusions sync every 5 minutes

Need a hand setting this up?

We're here to help. Book a free onboarding session and we'll do it with you.

Book a free onboarding session

Everything you'd expect.Plus what others don't.

Never-off protection

Hit your monthly click limit in the middle of a bot attack? We keep blocking and send you a note. Nothing pauses, and nothing costs extra. There is no overage charge, ever.

Ad clicks this month12,480 / 10,000

Plan limit reached on the 24th+25%, no extra charge

BlockingActive

Extra charge$0.00

Tools with hard limitsPaused

Verified savings, math included

Not a projection. We block real clicks and show what you saved, using the real CPC we pull from each campaign.

$1,284.00

214 blocked repeat clicks×$6.00 avg CPC, from Google Ads=$1,284.00 saved

Sample numbers.

Smart 500-slot rotation

Google allows 500 user exclusions (at IP level) per campaign. We rank threats and rotate inactive users out, so the slots always hold the worst.

Held Rotating in Freed

A tag you won't notice

Runs in the background so it won't affect the customer experience, and only runs for paid visitors. Organic visitors are never tracked.

3.4 KB

less than 1% of a typical image

vigil=truegclidgbraidwbraidmsclkidfbclid

The parameters that wake it up. We add vigil=true to your Google Ads final URLs automatically, so it still fires when Safari or an ad blocker strips the click id.

One threat list, every network

Google AdsAutomatic exclusions every 5 minutesEvery paid plan

Microsoft AdsAutomatic exclusionsGrowth and up

MetaAudience exclusionsGrowth and up

Anything elseCSV export and APIEvery plan

Customers are never blocked

Add one line of code to your thank-you page. Anyone who converts is allow-listed for good.

Add it in your website or via GTM.

window.cs('convert')

Vigil vs the usual approachSide by side.

How we compare with what most click fraud tools offer, based on their public pricing and feature pages as of September 2026.

VigilTypical tools
Entry price
$29/mo, free plan available
Around $60 to $80/mo
Websites on entry plan
3
Usually 1
When you hit the click limit
Protection continues
Some pause protection
Explains why each IP was blocked
Every signal and its weight
Often a verdict only
Money saved
Measured from your real CPC
Often a projection
Google's 500 IP slots per campaign
Ranked and rotated
Often filled, then full
Microsoft Ads
Automatic sync
Often CSV export
Agency sub-accounts & one MCC connection
Agency plan, $149/mo
Often higher tiers only
Free plan with no credit card
Yes, free forever
Usually a trial only

Feature	Vigil	Typical tools
Entry price	$29/mo, free plan available	Around $60 to $80/mo
Websites on entry plan	3	Usually 1
When you hit the click limit	Protection continues	Some pause protection
Explains why each IP was blocked	Every signal and its weight	Often a verdict only
Money saved	Measured from your real CPC	Often a projection
Google's 500 IP slots per campaign	Ranked and rotated	Often filled, then full
Microsoft Ads	Automatic sync	Often CSV export
Agency sub-accounts & one MCC connection	Agency plan, $149/mo	Often higher tiers only
Free plan with no credit card	Yes, free forever	Usually a trial only

Your clients this monthExample

AAcme Plumbing

$412

NNorthside Dental

$1,180

HHarbor Law Group

$2,945

SSummit Roofing

$356

Saved for clients$4,893

Run ads for clients?Protect all of them from one login.

Connect your manager account once, spin up a sub-account per client, and put verified savings in your monthly report under your own brand. Refer and earn 30% recurring for 24 months, or resell at 40% off list.

One MCC connection
Client sub-accounts
White-label dashboard & reports
Partner earnings dashboard

Partner program Become a partner

Simple pricing.Protection never stops.

Monthly or annual, clearly labelled. The price you see is the price you're charged.

Free

$0/mo

free forever

1 site · 1,000 ad clicks/mo

Full detection engine
Explainable threat log
Manual IP export (CSV)
7-day data retention

Start free

Starter

$29/mo

billed monthly

3 sites · 10,000 ad clicks/moshared across all your sites

Everything in Free
Google Ads automatic blocking
Smart 500-slot exclusion management
Verified savings report
Email alerts
90-day data retention

Start 14-day trial

Growth

Questions,answered.

Something else? Email us. We read every message.

Doesn't Google already filter invalid clicks?

Google catches obvious bot traffic and credits it. It does not catch a competitor clicking your ad twice a day, click farms on residential proxies, or most headless browsers. Those show up as normal paid clicks on your invoice.

Will this block real customers?

Blocks only happen when several independent signals agree (score 70+). Your allow list always wins, the conversion tag whitelists converters, and every block shows its reasons so you can reverse it in one click.

What happens when I go over my plan's clicks?

Nothing stops and nothing costs extra. We keep scoring and blocking, and you'll get an email suggesting an upgrade. There is no overage charge, ever. Compare that to tools that pause protection until the next billing cycle.

How is 'money saved' calculated?

Real clicks we blocked, multiplied by the real average cost per click of that campaign, pulled from your Google Ads account. We only count clicks that would have cost you money.

Do you support Microsoft Ads and Meta?

Google Ads auto-sync is on every paid plan. Microsoft Ads auto-sync and Meta audience exclusions are on Growth and above. You can export IP lists from any plan.

I run ads for clients. Can I use one account?

Yes. The Agency plan gives you client sub-accounts, a single MCC connection covering all of them, white-label reports and a revenue share if you'd rather refer than resell.

Your next clickcould be a bot.

Free plan, no credit card, and a 14-day trial of every Growth feature. Find out what your ads have been paying for.

Create free account See pricing